Behind the brand


“She was beautiful for that sparkle in her eyes when she talked about something she loved…”




T H E  F A C E  B E H I N D  S A L I N I T Y

Salinity Collective was created by Liv Cox in Sydney, Australia. The brand was created with a vision to design pieces that will make women not only embrace who they are but love the body they are in. A brand that is an inspiring, empowering and a loving reminder to women that they are enough just as they are and that we are all beautiful.


O U R  C O M M U N I T Y

Our community is the heart of the brand. So far we are proud to say that over the years we have built a beautiful community of strong, empowering and incredible women who we get to interact with each and every day with thanks to the power of social media. These are the women who lift each other up, women who are strong yet they are kind, and women who spend every day becoming the best versions of themselves inspiring others on the way. We are proud to call these women our community and they inspire the brand every single day. With the help of social media we are able to connect with our customers and know that we can give them exactly what they need not only in the perfect activewear set but in a brand, hoping to inspire women all over the world to be themselves because that will always be enough.


C R E A T I V E  M I S S I O N

Our creative mission is to make supportive soft pieces to make you feel comfortable and confident, with a variety of styles to support and flatter your body type. We want our girls to feel inspired and excited when they receive their new Salinity Collective, and most importantly to feel confident and empowered when they wear it.

Striving to create the perfect fitting pieces, pieces that will sculpt your body and support you in all the right places. Salinity provides high quality garments that are unique to our brand, all cuts and prints designed in house. Promising products that are timeless, long lasting and comfortable for our queens.


T H A N K  Y O U

Thank you angels for joining us on our journey and we can’t wait to see what the future holds for our brand and our beautiful SC community.